WPC Force Sells for WooCommerce is a powerful plugin designed to help WooCommerce store owners create "force sell" scenarios, which means forcing customers to purchase specific products alongside other products in the cart. This can be particularly useful for upselling, promoting related products, or ensuring certain products are included in a sale or bundle.
WPC Force Key Features of WPC Force Sells for WooCommerce:
- Force Specific Products on Checkout:
- You can configure certain products to be automatically added to the cart whenever a specific product is added.
- Example: When a customer adds a laptop to the cart, the plugin can automatically add a laptop bag, mouse, or warranty to the cart without the customer needing to select them manually.
- Set Force Sell Rules:
- You can create rules to determine which products should trigger the forced sell action and specify which products should be added to the cart when these rules are met.
- Example: If a customer adds a particular model of camera to the cart, you can automatically add the corresponding memory card and camera case.
- Customizable Messages:
- You can display customized messages to inform customers about the force-sell items being added to their cart, which enhances transparency and ensures customers know why additional items are included.
- Example: A message might say, "We've added a compatible printer ink cartridge for your printer."
- Conditional Logic:
- The plugin allows you to set up conditions for when the forced products are added. For example, force-sell items can be based on the product quantity, cart total, user role, or even a specific product combination.
- Example: You can force-sell an accessory only if the cart value is over a certain amount.
- Multiple Force Sell Rules:
- You can create multiple force-sell rules for different products, allowing flexibility in how products are added to the cart.
- Example: If a customer adds a phone to the cart, you can force-sell a screen protector, charger, and case, or any combination of products.
- Control Display of Force Sell Items:
- You have full control over how the force-sell items appear in the cart. You can choose to display them as a list or in a compact form, and you can also set whether customers can remove these items or not.
- You can decide if the forced products should be pre-selected in the cart or if customers have the option to unselect them before checkout.
- Integration with Other WooCommerce Extensions:
- WPC Force Sells works smoothly with other WooCommerce extensions, such as WooCommerce Subscriptions, WooCommerce Bookings, and WooCommerce Memberships, allowing you to offer a range of force-sell promotions depending on the product type or subscription plan.
- User Experience Enhancement:
- The plugin ensures a seamless shopping experience by automatically adding products to the cart. The user is notified immediately, and they don't need to manually select or search for related products.
- This leads to better conversion rates, as customers are presented with relevant items at the right time during their purchasing journey.
- Analytics and Reporting:
- Track and analyze how your force-sell items are performing through WooCommerce’s built-in analytics tools or any other reporting extensions you use.
- You can measure how often force-sell items are added to the cart and their impact on overall sales.
- Easy Configuration:
- The plugin is user-friendly, with an easy setup process that doesn’t require any coding knowledge.
- It integrates directly into the WooCommerce product settings, so you don’t need to worry about complex setup procedures.
Use Cases:
- Upselling:
- Encourage customers to buy higher-margin items or related products.
- Example: If a customer buys a camera, you can force-sell them a premium camera lens or a memory card.
- Bundling:
- Automatically offer products as part of a bundle.
- Example: Selling a smartphone and forcing a customer to buy a case, charger, and screen protector as a bundle.
- Cross-Selling:
- Force-sell complementary products that work well with the purchased item.
- Example: Selling a laptop and force-selling software, such as an antivirus or a productivity suite.
- Promotional Offers:
- Force-sell certain products to take advantage of promotional campaigns or discounts.
- Example: If you run a promotion where customers who buy a specific product get a free gift, you can force-sell the free gift.
- Subscription-based Products:
- When selling subscriptions, you might want to add complementary items (like a starter kit) to the customer's cart.
- Example: Subscribing to a coffee delivery service could automatically add coffee mugs or filters.
Benefits:
- Increased Average Order Value (AOV): By force-selling products, you encourage customers to add more items to their cart, which can significantly increase the average order value.
- Better User Experience: Customers are prompted with relevant products at the right time, reducing friction in their purchasing decisions and improving overall shopping experience.
- Higher Conversion Rates: Customers are more likely to purchase items they didn't initially consider, especially if the force-sell items are relevant and well-integrated.
- Easy to Implement: No coding is needed, and the plugin integrates directly with WooCommerce, making it easy for store owners to set up force-sell rules and manage products.
Limitations:
- Customer Frustration: If used excessively or without clear communication, customers might find force-selling intrusive. It's important to present it as a helpful recommendation rather than an imposition.
- Compatibility with Custom Themes: While WPC Force Sells is designed to work with most themes, custom themes might require some additional adjustments to integrate the plugin perfectly.
- Dependency on Product Relevance: Force-selling works best when the products being added are genuinely relevant to the customer’s needs. Irrelevant suggestions can lead to higher cart abandonment rates.
Installation and Setup:
- Install the Plugin:
- Purchase the plugin from the official website or a trusted third-party marketplace.
- Upload the plugin ZIP file via Plugins > Add New > Upload Plugin in the WordPress dashboard.
- Activate the plugin once installed.
- Create Force Sell Rules:
- Navigate to WooCommerce > Force Sells in your WordPress dashboard.
- Add new rules by selecting the trigger product (the product that, when added to the cart, will cause other products to be added).
- Choose the forced products (the products that will be automatically added).
- Customize the settings for each rule, such as whether the forced products can be removed, whether they are pre-selected in the cart, and any messaging you want to display to customers.
- Test:
- After setting up the rules, test the shopping experience to ensure that the force-sell products are added correctly and that the process feels seamless to the customer.